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Big Questions with Cal Fussman

Jan 3, 2022

The CEO of one of America’s most innovative creative companies, Mekanism, shows Cal how to build a campaign through understanding an audience. This is new territory for Cal, who’s spent a lifetime asking questions of people who’ve built great things – without ever having built anything himself. As Cal sets off...


Aug 3, 2021

Cal goes into his archives to listen to a conversation he had with Ben Cohen and Jerry Greenfield about their early years as friends and business partners in Ben and Jerry’s Ice Cream. He remembers the conversation being filled with funny stories and the power of ice cream to bring people together, which seems at odds...


Nov 6, 2018

The former CEO of Home Depot shows Cal how he used questions and conversations to lift the fortunes of the company between 2007 and 2014. But this was only after he observed how questions could be used as traps, tests or even look like a “live wire in a wet basement” in political, legal and corporate settings during...